Dizem que “família unida, permanece unida”. Esta foi a chave de sucesso dos Robertson, que juntos conseguiram fazer fortuna fabricando apitos para patos. Eles fizeram seu negócio crescer de uma oficina modesta no quintal de sua casa até um império desportivo avaliado em milhões de dólares. Com um estilo de vida simples e rural, os Robertson são a representação dos costumes típicos de uma família do campo, mas com um estilo de humor muito particular e divertido.
Ask anyone in Louisiana and they’ll tell you that the bayou state’s favorite first family doesn’t live in the governor’s mansion but in the backwoods, where the Robertsons’ rags-to-riches story is still unfolding. A homegrown mom-and-pop operation, Duck Commander has become a sporting empire by fabricating top-of-the-line duck calls and decoys out of salvaged swamp wood.
This newly minted multimillionaire family is kept in line by business-savvy Willie, who runs Duck Commander with the help of his brother Jase, their respective wives Korie and Missy, patriarch and founder of the company, Phil, and uncle Si. Together they run a booming business that employs half their neighborhood, but at the end of the day, you can find the whole family around matriarch Miss Kay’s dinner table.
Each episode brings a new set of challenges, met with a special brand of Southern know-how and a down-home sense of humor. In the premiere episode Willie, CEO of Duck Commander, catches his crew constructing a testing facility to experiment with new duck calls at the warehouse. Only problem is, their makeshift pond is a flooded loading dock filled with ducks.